

HELLO
I'm Mihai — a Chicago-based industrial designer and innovation strategist with 15+ years taking physical products from early concept through manufacturing. I've led design for connected medical devices, consumer electronics, kitchen appliances, wearables, and smart home systems for companies including Philips, Cricut, Williams-Sonoma, and Wahoo Fitness.
I also know what it's like to be on the other side of the table: I co-founded and led design for Pepper, a connected nutrition startup that raised pre-seed funding and went through Techstars and Brinc IoT. That combination of large-company discipline and startup reality is what I bring to ambitious teams.
I take on select work, embedded or project-based, focused on:
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Connected health & medical devices
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Consumer & connected hardware (IoT, smart home)
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Fractional or interim design leadership for early-stage teams
Outside work, I'm a husband and father based in Evanston, IL, and I spend the rest of my time cooking, playing drums, and losing the occasional battle with my garden.
HOW I CAN HELP
Discovery
Exploratory Research
User interviews
Ethnographic Research
Shadowing
UX Research
User Journey Mapping
Insights Synthesis
Landscape Analysis
Experience Strategy
Service Design
Workshop Facilitation
Co-creation
Experience Prototyping
Innovation Planning
Portfolio Planning
Future Visioning & Roadmapping
Physical Design
Industrial Design
Visual Design Language (VDL)
Technical Architecture
Concept Development
3D CAD Development & Surfacing
Product Visualization & Animation
ID / ME Integration
CMF Design & Development
Prototyping & Modelmaking
DFM & Production Support
Digital Design
UI/UX Design
Voice UX Design
Digital Prototyping
Digital Design Systems
Prototyping & Usability Testing
WHO I'VE WORKED WITH
Cricut
Philips
Williams-Sonoma
UI Health
Bayer
Beautiful by Drew Barrymore
SC Johnson
BCG Digital Ventures
Made By Gather
McDonald's
Coca-Cola
Newell Brands
Mars Drinks
Kids 2
Wahoo Fitness
Kimberly Clark
Halyard Healthcare
mHUB
Microsensor Labs
Chaimberlain Group
Cooper Lighting
